In a store full of options, your product has only a few seconds to catch a shopper’s eye. A great cardboard display works like a silent salesperson: it makes customers stop, look and buy. Here are the keys to making it happen.
What Are Cardboard Displays?
They are assembled structures made of corrugated cardboard, printed in full color, that showcase and promote a product at the point of sale. They come in many sizes and formats, and they can be made from recycled cardboard, a real advantage for brands looking for more sustainable packaging.
Types of Point-of-Sale Cardboard Displays
- Floor displays and towers: they claim their own space in the aisle and offer maximum visibility.
- Countertop displays: ideal for small products and impulse purchases near the checkout.
- Half-pallet displays and end-cap displays: perfect for product launches and high-volume promotions.
Why Do They Help You Sell More?
They make your product stand out beyond the traditional shelf, strengthen your brand with a design of its own, and communicate promotions right where customers make their decision. They are also lightweight, customizable and a cost-effective alternative to materials like acrylic or PVC.
How to Choose Custom Cardboard Displays
- Define where it will go: supermarket, convenience store or pharmacy. Each space calls for a different format.
- Consider your product’s weight to choose the right cardboard strength.
- Design around one clear message: a single offer, benefit or featured brand.
- Plan ahead. If your campaign is for Buen Fin (Mexico’s biggest sales weekend), running November 13–17, 2026, start requesting quotes now.
With Cyecsa / Kibox, you will have the peace of mind that you are working with a company that cares ecologically, socially, and economically.
If you want more information, connect with us via Kibot for a personalized consultation